Stephanie's Blog


Using Twitter for Prospecting

I recently attended REBarCamp in Boston, MA where I was finally surrounded by other Realtors who are "getting it" or at least, trying real hard to "get it". What am I talking about? Social media of course.

My favorite break out session of the day was on Twitter. Presenters were Twitter's "Twitterqueens" who gave a great basic introduction and examples of how Twitter can be applied.  I left there with a new perspective on using Twitter. 

After the presentation I decided to qualify who I follow a bit better, and to seek out people from my region more proactively through searches. I learned about hashtags and began thinking about how I might use them in real estate:

1. The announcement of open houses could be provided with a link and the hashtag as a regional phrase such as "MasielloOpenHouses" so that people will be able to recieve the information about open houses quickly, before press or even website updates

2. A hashtag could be created per property and status updates can be posted.

3. New listings could be broadcasted as links distributed through Twitter with a hashtag of "#new(town)listings".

The concept of this is beyond easy to grasp for the beginner Twitterer. HOWEVER, the opportunities are endless.

I will be discussing more on hashtags and Twitter at Hannah Grimes Center (Keene, NH) in August in a roundtable discussion.

Comment balloon 1 commentStephanie Jacques • June 25 2009 10:50AM


Stephanie - Thanks for the helpful advice.  I will take these into consideration and hope this will help in obtaining new business.

Posted by Troy Erickson Realtor, Your Chandler, Ahwatukee, and East Valley Realtor (Good Company Real Estate over 9 years ago

This blog does not allow anonymous comments